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9 key points of a comprehensive fundraising strategy

Fundraising is essential to achieving your organization's mission and goals, and a well-crafted strategy can help ensure that the organization is able to secure the resources it needs to thrive. A comprehensive fundraising strategy is a plan that outlines how an organization will raise funds to support its mission and goals. Below are the 9 … Continue reading 9 key points of a comprehensive fundraising strategy

Five reasons Direct Mail might not be the right fit for your fundraising strategy

Picture this: you're a fundraising professional, sitting at your desk, staring at a pile of envelopes that need to be stuffed and mailed out ASAP. Your hands are cramping, your eyes are glazed over, and you're starting to wonder if there's a better way to reach donors than this archaic method. Don't get me wrong, … Continue reading Five reasons Direct Mail might not be the right fit for your fundraising strategy

Going Postal for a Good Cause: The Power of Direct Mail Fundraising

Direct mail fundraising can be a highly effective way to engage donors and raise money for your cause. But it's important to do it right in order to get the best results. Below I'll cover the basics of direct mail fundraising, including how to create an effective campaign, measure success, and improve your efforts over … Continue reading Going Postal for a Good Cause: The Power of Direct Mail Fundraising

Begin your fundraising strategy

When it comes to fundraising, it's important to start with the basics. That means understanding the fundraising landscape in which you're working, setting clear goals, identifying your target audience, and creating a solid plan to achieve those goals. First, take the time to understand the fundraising landscape in your specific sector. What are the trends … Continue reading Begin your fundraising strategy

Quick Guide on Expanding Your New Donor Strategy

We all know that increasing revenue is critical to fulfilling your organizations mission while achieving goals. Expanding your donor base is a key step in that direction. You likely already have a strong understanding of your organization's donor base. However, expanding into new markets or groups is critical to achieving your goals over the next … Continue reading Quick Guide on Expanding Your New Donor Strategy

5 Fundraising strategies when you have a pessimist on your team

Fundraising can be a challenging and rewarding profession, but it can be even more difficult when working with a pessimistic team member. Negative attitudes can bring down morale, stifle creativity, and even damage relationships with donors. However, dealing with a pessimist on a fundraising team is not an insurmountable obstacle. In fact, there are several … Continue reading 5 Fundraising strategies when you have a pessimist on your team

Are Optimist the best to lead Social Change?

When we think of people who create social change, we often envision optimistic individuals who see the world as full of possibilities and opportunities. While optimism can be a powerful motivator, it's important to remember that it's not the only mindset that can lead to meaningful change. In fact, some of the most influential social … Continue reading Are Optimist the best to lead Social Change?

How an effective fundraising strategy can fix even an awkward handshake

Crafting an effective fundraising strategy can seem awkward and difficult to properly time since there are so many moving piece — like, that handshake where you don’t know when the other person is going to let go so you let go too early…only to grip again just as they release (awkward!) — but they’re essential … Continue reading How an effective fundraising strategy can fix even an awkward handshake