We all know that increasing revenue is critical to fulfilling your organizations mission while achieving goals. Expanding your donor base is a key step in that direction. You likely already have a strong understanding of your organization's donor base. However, expanding into new markets or groups is critical to achieving your goals over the next … Continue reading Quick Guide on Expanding Your New Donor Strategy
5 Fundraising strategies when you have a pessimist on your team
Fundraising can be a challenging and rewarding profession, but it can be even more difficult when working with a pessimistic team member. Negative attitudes can bring down morale, stifle creativity, and even damage relationships with donors. However, dealing with a pessimist on a fundraising team is not an insurmountable obstacle. In fact, there are several … Continue reading 5 Fundraising strategies when you have a pessimist on your team
The Eight Key Skills of Effective Fundraisers
Fundraising. It's the art of asking people for money without actually asking them for money. And let's be real, as fundraisers, we're not exactly everyone's favorite people. But hey, we're here to do a job, and that job is to raise some serious cash for the causes we care about. Below are eight of the … Continue reading The Eight Key Skills of Effective Fundraisers
How an effective fundraising strategy can fix even an awkward handshake
Crafting an effective fundraising strategy can seem awkward and difficult to properly time since there are so many moving piece — like, that handshake where you don’t know when the other person is going to let go so you let go too early…only to grip again just as they release (awkward!) — but they’re essential … Continue reading How an effective fundraising strategy can fix even an awkward handshake
3 Actions You Can Take This Week to Acquire More Monthly Donors
They can be called multiple things. Some call them monthly donors, some call them sustainers, others call them regular givers. No matter what you call them those donors who contribute to your organization on a regular monthly basis are valuable. Here are three actions you can take this week to start acquiring new monthly donors though digital.
Making Effective Strategy Decisions in the Face of Uncertainty
If you (and your team) want to make effective strategy decisions in the face of uncertainty, work on setting up a process of constant exploration—one that is focused on specific metrics allowing for meaningful bridges that connect the logic around your actions in the present and their possible impact to the future.
Why Change? These 3 Measures Could Tell You a Test Isn’t Needed
Understanding what “success” looks like is sometimes difficult. What does a “win” for a new package actually mean? Before you scrap an old appeal, make sure you’re clear on why you’re going to dedicate staff and financial resources to perceived necessary improvements. If you believe your program is ready for a shift, but not sure where to begin — identifying these three key results is a great start.
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